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YES NETWORK Insert System Design

YES Network challenged |drive| to capitalize on its established brand identity and to evolve it into a cleaner, more efficient system. We created a solution that is not only unique & legible, but also flexible enough for expansion within the Vizrt platform.

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MSG Insert System

In the spirit of immersing MSG viewers with their home teams, the insert concept threads a high contrast/team color system with distinct team logo form that becomes each team’s “Source Signature”. Team color, image, & typography, connect the viewer to their team’s tribal spirit.


Concept Sketches



Final Insert Package


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NBC Sports Insert & Scoring System

NBC Sports  called on |drive| to design and direct the update to their comprehensive info graphics system. The challenge was to not only reduce the weight & “noise” of the previous system, but it also was paramount to design a system that could expand for the largest of productions & contract to a smaller scale events.

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Fox Sports Insert & Scoring System

In August of 2013 FOX SPORTS launched it’s new 24 hour network, FOX SPORTS 1 with it’s flagship show FS LIVE. For this historic launch, |drivedefined the look & feel of the new network with a bright & bold approach that separated FOX SPORTS from the competition. Not only did we design the show logo & design & animate the show graphics, but we also directed the design of the monitor & promotional graphics.